Marketing services firm, Impact Factory, announced today the launch of California Fine Properties, a service designed to help real estate agents market hard-to-sell properties.

The service leverages the power of the Internet through a combination of websites designed to rank high on search engine results of Google and Yahoo, and an array of marketing content such as podcasts and video tours.

They're also going to do some print advertising in places like salons and drycleaners.

An example of one of the websites they're creating is GlendaleFineProperties.com, the website of their first client, Stella Owen of Century 21 Crest.